It is the dream of every musical artist with an existing demo to make it big in the industry. But before that can happen, the demo needs to be made commercial-ready. It needs to be good enough to demand the attention of the people who actually tender the contracts. But how does the artist accomplish that?
Turning a demo into a commercial ready production is not something you do overnight. It requires time, effort, and collaboration. Moreover, there are three ways to do it. The methods can be described as hard, harder, and hardest.
1. Online Music Production (Hard)
We will start with the method that is easiest on the artist: online music production. Note that even though this method is easier than the other two, it still requires hard work. It still requires collaboration and cooperation.
New York-based Supreme Tracks explains that online music production takes traditional music production to the next level through online collaboration. The actual production process involves all the same elements: writing, arranging, recording, and mastering. But all the involved parties are not necessarily working together in the same studio. They can be located all around the world. Online collaboration brings them together.
2. Traditional Studio Production (Harder)
Next up is traditional studio production. This is where the artist and producer work together in a physical studio. The studio also provides audio technicians, musicians, press release music and vocalists. If artist and producer want to bring in outside talent, they certainly can do so. But now they need to coordinate schedules. The artist ultimately pays all the expenses as well.
Traditional studio production is not any more difficult than online production from a technical standpoint. Arranging, recording, and mastering music is pretty similar across both models. But the traditional model is harder in the sense that you are trying to bring everyone involved together to collaborate in a single space. If you have ever tried to plan a family event when schedules conflict, you know how difficult this can be.
3. DIY Music Production (Hardest)
The hardest of the three options is the DIY option. Believe it or not, more and more artists are choosing DIY music production to both save money and maintain creative freedom. It is worth it to them to put in the time and effort in order to reap the benefits of doing things themselves.
It should be obvious why DIY music production is so difficult. Many artists who choose to go this route literally do everything themselves. They write and arrange. They record all the parts. They mix down and master their recordings.
The thing about DIY music production is that artists may not actually achieve the desired results. Even the most talented musicians may not be very good arrangers. Or they may not have the necessary skills to act as their own producers.
Bringing in outside Help
In the event that DIY production doesn’t get it done, artists are left with little choice but to bring in outside help. But at that point, the artist is back to having to arrange schedules and pay higher expenses. What started out as a project the artist was hoping to get done by themself turns into a chaotic mess as they try to fix the damage.
Turning demos into commercial-ready projects is by no means an easy task. Anyone thinking of going the DIY route should carefully consider the required investment of time, energy, and money. In most cases, traditional studio or online music production are better options. Both could pay off with better quality productions more than capable of getting commercial attention.
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